Category Archives: Public Relations

Just Four Little Words….

Dearest blog snorkellers, you must be thinking this is your lucky fortnight. After months without word, I regale you with not one, but two, whole posts. You’ll recall my last was all a tad gloaty, pangs of vindication panging through … Continue reading

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Filed under Public Relations, Social Media

PR – Image Problem? What Image Problem? (Part 2)

Came across this blog post. Authored by one Steve Riches, food and drink editor of The People. Which is a bit like being culture editor of New Philistine magazine. Actually, it IS culture editor of New Philistine magazine. Mind, you, … Continue reading

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Filed under corporate reputation, External Communications, Public Relations, Writing

Public Relations – Image Problem? What Image Problem?

(Heaves sigh of despair.) Right, dearest blog trotters, and especially those of you who labour, as I do, in this vale of tears we affectionately call ‘spin’, here – I am afraid – we go again. Just before I get … Continue reading

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Filed under Communications Strategy, Public Relations

Made-Up Jobs In Communications – Chief Content Officer

Once upon a time, there was a chap called Nicholas Graham, who (in 1985) started a company called Joe Boxer, which sold (and still sells) underwear. Nicholas Graham syled himself  ’Chief Underpants Officer’. I have often wondered whether I should … Continue reading

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Filed under Communications Strategy, External Communications, Public Relations

Reinventing Online Shopping With ‘Social Commerce’

Thanks to The Globe and Mail (Toronto) for this article published yesterday, entitled ‘Retail Giant’s @Walmartlabs plans to reinvent shopping with ‘social commerce’.  You can read it by doing the light clicktastic on this word here. Working in retail in … Continue reading

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Filed under advertising, Marketing, Public Relations, Social Media

Lies, Damn’ Lies and Social Media Statistics

Another day, another hefty dollop of horseshit about how the social media conversation is changing, irrevocably, life as we know it. (While I’m here, big up to Danny Rogers, the ‘editor’ of PR Week, for this phrase ‘Increasingly one hears … Continue reading

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Filed under Communications Strategy, External Communications, media relations, Public Relations, Social Media

Corporate Communications – Trends for 2011

It has been a mighty long time, blog trotters mine, a mighty long time. I’d like to say that it’s because I’ve been doing something incredibly exciting, dangerous and isolated for the last however many months it has been since … Continue reading

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Filed under Communications Strategy, corporate reputation, External Communications, Public Relations, Social Media

Chips and Beans

Chips and beans – staple foodstuffs – the very foundation of a robust and balanced diet. Every day, three times a day, if I had a choice. (Sorry, dearest blog trotters, I find myself a little lacking in the breakfast … Continue reading

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Filed under advertising, Communications Strategy, Corporate Religion, Marketing, Public Relations

God Loves Facebook

Proof, if any were needed, that the world is no longer a suitable place for right-thinking people like you and me, blog snorkellers mine, in light of the fact that it has gone completely and utterly hatstand. Here’s some numbers for you. … Continue reading

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Filed under Communications Strategy, Corporate Religion, Public Relations, Social Media

Social Media In The Workplace – Medieval Thinking

Morning snorkellers. Yesterday, you may recall, I stuck up a much-viewed and widely-discussed (I am almost certain that it probably was) post – Social Media In The Workplace – The Debate Rageth On – in which I set out my … Continue reading

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Filed under Communications Strategy, Corporate Religion, External Communications, Public Relations, Social Media