Social Media – YouTwit? TwiTube? Twidioboobe?

Article in the Sunday Times says that Twitter’s thinking about offering a short video hosting and broadcast facility. As far as I could make out – and read it for yourself, mousey-clicket – it’s a video version of Twitter (erm – that sounds a bit obvious, doesn’t it) by which I mean it’s the video equivalent of 140 characters or less, ideally suited to eg mobile ‘phones. I see a new craze – HappyTwatting.

Mind – all of a sudden, Twitter’s encroaching on YouTube. And when it starts an audio service, it’ll be encroaching on Audioboo. I suppose the reality is that there’s a limit to the media you can offer. It’s text, voice and pictures. So – actually – they’ll just be the same services under a different brand. And how many social media brands can actually survive in this limited space?

Possibly not Twitter. According to the Sunday Times (I knew this, but The Thunderer is a reputable source) there’s a few high profile Twitterators who are leaving, and despite the service being valued at 630 million units of some currency or other, the operators are finding it difficult to make any money out of it. The video offering is, more than likely, a late attempt to revitalise a flagging brand.

I suppose the next thing will be the live Twitter. Go to a venue, meet someone, limit yourself to 140 characters. Or go to a venue, meet lots of people and exchange 140 characters with each one, moving from one to the next when you’ve exhausted your 140 character allocation. A bit like speed- dating but with even less chance of a shag at the end of it.   

As I’ve said before – the end is nigh.

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Filed under Communications Strategy, Social Media

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